Tag / creative marketing
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![creativity and data]()
Painting by Numbers: How Creativity & Analytics Make Winning Marketing Campaigns
For decades, marketing was considered as the “make things pretty” department of the business world. However, we now live in a world ruled by figures. Organizations are utilizing data to create more…
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![millennial and gen z marketing]()
Generation of Creatives: How Millennials and Gen Z Aesthetics Are Affecting Branding
Say what you want about millennials (young adults between the age of 22-37) and Gen Z (currently between 10-22 years old), but ‘Millzys’ are reshaping society and the way companies do branding…
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