Category / Digital Marketing
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![AS Blog Post Why Weird Works Thumbnail]()
Strange In A Good Way: Why Weird Works In Marketing
Nowadays it’s pretty common to see brands doing something out of the ordinary. Whether they’re using strange mascots, surreal visuals, pop art, or odd dance commercials, you can see brands utilize weirdness…
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Filming Success: 7 Video Marketing Strategies That Work
From the earliest commercials to the latest movie trailers, marketing in videos has been around since the dawn of television. Over the years video marketing has proven to be effective for promoting…
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![emotional marketing]()
To Touch Is To Feel: A Guide to Emotional Marketing
Stories happen all around us every day — we just don’t often realize it. Some bring delight and relaxation; some others are not for the faint of heart. Even your morning cup…
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Painting by Numbers: How Creativity & Analytics Make Winning Marketing Campaigns
For decades, marketing was considered as the “make things pretty” department of the business world. However, we now live in a world ruled by figures. Organizations are utilizing data to create more…
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![video production]()
12 Tips On How To Produce Effective and Compelling Explainer Videos
An explainer video is a short-form video that is used for marketing or sales purposes that highlights a company’s product, service, or business idea in a compelling and efficient way. Most businesses…
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