To the average customer or audience, a company’s choice of branding isn’t something they focus on since people usually won’t dissect or analyze a logo.…
Stories happen all around us every day — we just don’t often realize it. Some bring delight and relaxation; some others are not for the…
Colors breathe life to any design. They are a direct visual representation of a brand’s identity; they reflect any mood, and are capable of evoking…
For decades, marketing was considered as the “make things pretty” department of the business world. However, we now live in a world ruled by figures.…
Asking the question what’s the deal with mascots is like asking why people like superheroes. Both are colorful characters with plenty of personalities. And both…
An explainer video is a short-form video that is used for marketing or sales purposes that highlights a company’s product, service, or business idea in…
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