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![Basecamp App]()
Outsourcing Success Stories: 37Signals’ Decision to Refocus Efforts to the Basecamp Product
Often when entrepreneurs start brainstorming sessions about the direction that they want their company to go to and the many ways they can provide added value, there’s a tendency to go off…
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Changing the Mindset: Focusing on the People First Before the Numbers
Performance isn’t the only thing that matters when it comes to businesses. Companies usually put most of their effort to bring in more sales, grow the business, and have more profit. It…
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Tales of Innovation: Why Companies Should Focus on Storytelling
A recent trend over the past few years is attracting new customers by telling the story of how the company came to be. It makes complete sense because, through storytelling, the company…
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Online Marketing 101: How Is Your Content Affecting Your Social Media Marketing Initiatives?
Social media has become a vital platform for many businesses to expand their digital marketing campaigns. It helped many organizations to establish a stronger online presence and gain more recognition from the…
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The Hidden Agenda: Ensuring the Success of Collaborative Marketing
Today’s marketing landscape is continuously changing. What is effective before may not be as helpful now. This is why companies are steadfast about keeping themselves updated when it comes to latest trends…
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